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Social Listening Adventure Style

Social listening is another heavy buzzword right now–and it is important–but do you really understand what that means for you and your company? Pretty much everyone grasps the need for timely responses to questions, mentions, etc. these days, but a smaller number really harness the power of social media to […]

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How to Use Twitter Wrong

It’s very tempting to automate your posts across social media platforms. You get Facebook, it’s supposedly where all of your customers are, it gives you the best results, blah, blah, blah. So why not just set up all of your posts to automatically feed into your other accounts? My customers […]

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