KPI


4th of July Social Winners

It was expected that 41 million Americans would be traveling at least 50 miles from their homes this past weekend. We’ve already addressed my mediocre math skills, but it doesn’t take a genius to realize the opportunity for the rafting industry to capitalize on this. As for the 155 million […]

Share Button
Fireworks

Rafting Companies on Facebook: Where do you stand? Part 2

Welcome back to the exciting world of data and rafting. Okay, one may be slightly more exciting than the other, but who are we to judge. In the first post we introduced you to the basic three key metrics: likes, talking about this, and engagement ratio. This time we’d like […]

Share Button