Katie Dudley

#SMTLive – Measurement: Best Practices on Turning Insight into Action

At least once a month I am fortunate enough to take part in a Twitter chat organized by Social Media Today (#SMTLive). This chat is one that I’m sure to carve out time for because of two consistent aspects: speakers are leaders in the industry, and the audience is professional […]

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Adventure Travel Marketing

What is Adventure Travel? When most people think of adventure travel they think of the heart pounding, risk taking, extreme activities. They think of whitewater rafting, rock climbing, skydiving…you’re starting to get the picture. But adventure travel isn’t all big hits and flirting with death, it’s really just about stepping […]

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How to Use Twitter Wrong

It’s very tempting to automate your posts across social media platforms. You get Facebook, it’s supposedly where all of your customers are, it gives you the best results, blah, blah, blah. So why not just set up all of your posts to automatically feed into your other accounts? My customers […]

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